Backlink explorer is a great tool that allows you to see the existing backlink profile of your website and find new link opportunities. It also lets you manage your link building efforts in an easy-to-use dashboard.
The tool uses metrics from Moz and Majestic to help you analyze your backlinks. It can group source URLs and filter by link type, anchor text, and citation flow.
Buzzsumo
Buzzsumo is a backlink explorer that lets you search for links pointing to your site or a specific content piece. This is a great way to track your SEO progress and find influencers who might be interested in linking to your content.
The tool also gives you a breakdown of how your content is performing on social media. This can help you determine which platforms are best for your content to be shared on. It can also help you discover content that has received the most shares, mentions, and likes.
One of the most important aspects of SEO is building quality backlinks to your website. This helps Google and other search engines understand your site’s value and rank it higher in their results pages. The backlink explorer in BuzzSumo can show you who’s linking to your site so you can identify ‘likely sharers’ and target them with link-building campaigns.
In addition to its backlink explorer, BuzzSumo has a content explorer tool that lets you find trending topics and identify high-traffic keywords. The explorer also includes content examples that you can use as inspiration for your own writing. You can even create content based on questions that have been asked on forums or review sites, like Reddit or Quora.
Another great feature is the ability to set up alerts for buzzwords that are trending in your niche or industry. This way, you’ll be able to see if there’s any big news that might have an impact on your brand’s reputation.
It’s also possible to set up search terms and compare results over time, making it easy to track the popularity of your content. It can also help you analyze competitors’ content.
Lastly, it has a content explorer feature that lets you see what type of content is most popular in your niche and how it is generating traffic. This can give you a head start when creating your next blog post.
BuzzSumo has three premium plans, starting with Pro at $79/month billed annually and ranging up to Plus for $139/month billed monthly. It offers a free trial to new users and has usage caps. It isn’t the most affordable option, but it is worth considering if you are looking for a comprehensive content marketing solution.
Ahrefs
If you’re an SEO professional, you know that the number of high-quality links pointing to your website can make a huge difference to its search engine rankings. Ahrefs is one of the best backlink explorers around, and it’s packed with features to help you improve your search rankings.
The first feature you’ll likely want to use is the Site Explorer. This is the simplest way to identify link building opportunities. You enter a competitor’s URL into it, and it will then show you all the backlinks that point to that page (see screenshot below).
Another great Ahrefs backlink tool is its Competitor Analysis feature. It lets you see what keywords your competitors are ranking for, and how much traffic they’re getting from those search terms. It also tells you whether their sites have any content or link profiles that could be helpful to your own site’s SEO performance.
This is a very useful feature for those looking to target niches that have a lot of search volume. In addition, it allows you to see which pages on your competitor’s site are generating the most organic search traffic for a given keyword.
For instance, if you were searching for “productivity app,” you’d see that there are over 78,000 pages that mention this phrase in their content. But using the advanced filtering options, you can reduce the list to just 3,000, leaving more opportunity for you to approach those sites for a link.
Finally, another great feature for identifying backlink prospects is the Content Explorer. This is the perfect way to find influential authors and pages that you might be able to link to.
There are a few different ways to use Content Explorer, but the simplest is to simply type in a keyword and click “Find.” It will then display a list of all the pages that mention that keyword in their content, as well as the number of backlinks they have.
If you need to generate a large number of backlink reports, Ahrefs has an option called “Batch Analysis.” This allows you to input multiple domain URLs and then run a report on them. You can also set up Alerts so that you can be notified when someone new adds a link to a particular domain.
SEMRush
SEMRush is a web-based tool for digital marketing, combining keyword research, competitive analysis, site audits, traffic analytics, and link building into one easy to use dashboard. It syncs up with Google Analytics and Webmaster Tools to give you the most comprehensive data possible.
It also offers extensive backlink analysis. This is a great way to find gaps in your backlinks and disavow any links that are doing more harm than good for your SEO.
The backlink analysis feature gives you a full breakdown of all your links, broken down by category (follow or nofollow), source, and domains. It also shows you a breakdown of all the links that are pointing to your website and includes the anchor text they are using.
In addition to this, it gives you a breakdown of all the backlinks that are coming from your main competitors, and you can see which sites are linking to your competition but not you. This is a great tool for identifying new link building targets that could help you improve your ranking.
SEMrush also has a lot of other features that will make your SEO and digital marketing campaigns more effective. Here are a few of the most important:
1. Competitor Analysis
Having a strong understanding of your competition’s SEO strategy is crucial to any successful campaign. With the right insights, you can develop an effective marketing strategy that will be successful for your business.
2. Backlink Analysis
Getting backlinks from high-quality, authoritative sites is an essential part of any SEO strategy. With the backlink explorer, you can easily see how many high-quality backlinks your competitors have and how to earn more.
3. Domain Overview
Domain overview is a simple but powerful tool that helps you track your competitors’ activity and uncover their top pages, organic keywords, and more. You can also use this feature to identify new content that your competitors are publishing to their websites and get a better idea of how they are going about building organic traffic for them.
4. Social Media Monitoring
The social media landscape is a constantly evolving environment, and it’s vital to be aware of how your brand is being mentioned and viewed by potential customers. SEMrush makes it simple to track mentions on Facebook, Twitter, Instagram, and YouTube, and even to schedule your posts to go out automatically on these platforms.
Open Site Explorer
Backlinks are one of the most important factors that determine the ranking of a website in search engines. They are also crucial for promoting a brand and building a reputation. This is why every business needs to have a proper and authentic link building strategy.
Several free and paid link checker tools are available in the market that provide detailed backlink analysis of any website. These tools help you to find out the backlinks of your website from a vast database of billions of links.
Open Site Explorer from Moz is a popular tool that gives users an in-depth list of backlinks to their website. It includes a variety of metrics that can be useful for SEO purposes including domain authority, page authority, linking root domains, total inbound links, spam score, top pages, links anchor text, and link opportunities.
The Open Site Explorer interface is easy to use and provides a comprehensive list of all links to your website. You can filter the results by domain authority and page authority or you can view all of the links.
If you want to check out the quality of your inbound links, you can also use the Trust Flow and Citation Flow charts. These charts show how much weight a link has in your site’s search engine rankings.
Another helpful feature of OSE is the Link Intersect report. This is a great way to discover websites that link to your competitors but don’t link to you. It’s a good idea to reach out to these webmasters and ask them to include your website in their links.
In addition to the Link Intersect report, OSE also offers an advanced link analysis feature that allows you to check the quality of your backlinks and identify link spam. The tool will show you the “flags” for each of your links in the form of a bar graph. You can disavow those links if they are likely to be spam.
OSE has a responsive design, works well on mobile devices, and features more filtering options which enable access to key SEO insights quickly and intuitively. This means that even webmasters with large sites and domains will be able to use the tool.